COTY / CHLOE FRAGRANCE LAUNCH

2019

To highlight Chloé L’eau and the Atelier des Fleurs fragrance lines for Chloe we created a content studio in NYC that embodied an effortlessly chic Parisian townhouse. Various vignettes were designed to promote photo and video capture. During the day editors participated in a watercolor workshop that highlighted the L’eau brand and an education session for the new Atelier line. A mid-day transition allowed small groups of influencers to participate in content creation sessions to curate their Chloe Girls feed. By evening, the space was transformed for an intimate dinner with Chloe’s highly curated list of influencers.

SCOPE

• Lead 3D / Interior Designer

• 3D Modeling - Rendering - Adobe

• Sourcing all furniture and decor

• Client Communication

• Executing Prop Styling

• Overseeing Florals

• Transforming the space 3 times for the day long event